RSA / HARVESTING HEALTH / CONCEPT ONE / SECOND CRIT

Rent A Land. Hire A Farmer. Choose Your Crops. Keep Track. Enjoy Your Fresh Organic Food

Concept: 

*  Rent land in the closest farm- choose your size; small: 100f2 (3-5 different type of vegetable), medium: 300f2 large: 600f2
* Choice of vegetables is dependent on seasons
* Pay a monthly fee or 6 months in advance for a discount. The service includes planting and maintenance of your crops by the farmers.
* The plants are grown organically
* The farmer will keep you updated of the progress of your crops on our designed app 
* You can visit the farm with your family to see your crops whenever you want.
* You can choose if you want to harvest your crops yourself or get it delivered for a small fee. To reduce our environmental impact, all deliveries are made on the same two days every week. You can simply choose the most suitable delivery date when your crops are ready.
* Your produce will be delivered in a wooden basket, keep your basket for the next delivery and exchange it with a new basket full of fresh organic vegetables.

Phone App: 

For this concept, we decided to design an application. Here are the steps of how the application will work: 

* App opens: animated logo/illustration
* Sign up, search for the closest farm with your postcode
* Choose a farm in your area and choose a size of land.
* Access a list of all vegetables available for the current season, you can learn more about each of them (Growth time, main health benefits/nutrients) 
* After choosing your plants you will have access to information about the progress of the growth in percentage. 
* Bottom menu: keep track (progress and steps of cultivation), Stay in touch (contact the farmer if
you have any questions) and when your vegetables are ready a delivery option will come up.
* Receive notifications when the farmer updates the status of the progress.

Advantages: 

* Help local farmers: Increase farmers' income. 
* Fresh organic food: You are what you eat, so know what you eat. 
* Farming experience: Learn about the farming process and get the opportunity to visit the farm. 

Feedback:

* The feedback was positive
* We have been given some ideas such as:
- To create a community service which will allow people to plant their own vegetables (on the farm or in the city for e.g. greenhouses).
- Pay monthly membership.
- Trend and health benefit.